Built by L7 — Ecommerce · Shopify rebuild · Ongoing managed retainer
AI-native. Principal-led. Operator-stays. For small business owners who deserve top-of-market work at prices traditional consulting won't quote.
Stitchwichs Custom Apparel
262 static pages built, unified custom-order flow, app-stack eliminated.
Vertical
Ecommerce · Made-to-order apparel · Embroidery
Engagement
Ecommerce · Shopify rebuild · Ongoing managed retainer
Status
Phase 1 complete; ongoing managed retainer engaged
Operator
Nicole Walker
Stitchwichs is a made-to-order apparel and embroidery business that was bleeding monthly on Shopify app subscriptions for functionality that should live in code. L7 rebuilt the storefront from theme to checkout, replaced the high-friction apps with custom Liquid + JavaScript, and stood up a unified made-to-order flow covering tops, hats, and Greek apparel.
What L7 built
01Full Shopify theme rebuild on the existing store
02262 static product pages generated and deployed
03Unified custom-order configurator (tops / hats / Greek apparel) replacing 3 separate flows
04Shopify Draft Order API integration for custom-priced orders
05App-stack audit + replacement priorities (apps deprecated where custom code beats them)
06Documentation and ongoing managed retainer for theme + integration updates
Outcomes
✓262 static custom-order pages live
✓Unified made-to-order flow across product lines
✓Shopify app dependencies reduced by replacement with custom theme code
✓Phase 1 complete; awaiting Shopify API credential handoff for Phase 2
Stack
Shopify (custom Liquid + JS)Shopify Draft Order APINext.js (preview site)
L7 service lines engaged
How L7 ships at this pace
Every engagement runs through Kenneth Leftwich (Founder & Principal — ex-Gartner Fortune 50 partner, $106M optimized at Lowe's), AI-accelerated execution via L7's internal agents, and an operator-stays partnership. The SymbAIotic Shift™ is how the work ships in days, not quarters.
Need something like this?
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